Reduce lead time with CCPM

Critical Chain for Creative Agency Project Management

How does your creative agency estimate task durations?

If you’re like most agencies, you’re using a mixture of historical data tempered with solicited resource input. I.E., I’ll start my estimate by looking at what we did last time (if available) and I’ll ask the resource how long they think it will take. The CCPM method then adds another step that many in the creative agency profession would find shocking: cut those durations estimates in half!

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Limiting WIP through critical chain project management

Limiting WIP equals reduced lead times

The Critical Chain Project Management (CCPM) methodology promotes scheduling projects in a way that is cognizant of resource constraints and avoids multi-tasking. There is a lot of ground to cover on Critical Chain Project Management but in this post I want to focus on a key area that may be one of the hardest to swallow; limiting Work in Progress (WIP) by staggering project schedules.

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